Paolo Ghezzi on Giornale Radio
24/02/2026 – Paolo Ghezzi, CEO of InfoCamere, spoke on Monday, February 23 in Giornale Radio's "Next Economy" program, presenting the results of the InfoCamere-University of Padua research on Digital Content Creators. During the interview, Ghezzi highlighted how "managing the Business Register with easily readable digital data, we asked ourselves what was happening in the digital world".
The text-mining analysis conducted over 10 years identified over 25,000 businesses using keywords like influencer, streamer, tiktoker and videomaker in their corporate purpose, documenting a 185% boom from 2015 to 2024. Ghezzi emphasized the peculiarity of these businesses: "They need skills, new skills, digital, creativity, not capital like traditional businesses".
